RELATED LINKS: CV | Brochure | Press Kit | Timeline
Marketing Communications (or MarCom or Integrated Marketing Communications) are messages and related media used to communicate with a market. Marketing communications is the “promotion” part of the “Marketing Mix” or the “four Ps”: price, place, promotion, and product. Those who practice advertising, branding, brand language, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales promotion and online marketing are termed marketing communicators, marketing communication managers, or more briefly, marcom managers.
MARKETING COMMUNICATIONS
On August 10, 2011, Mr. Burnett was hired as Marketing Communications Manager for the American Jazz Museum – which is literally located in a building complex that encompasses an entire city block at the historic 18th & Vine Streets in Kansas City.
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Located in the Historic 18th & Vine Jazz District in Kansas City, MO, the American Jazz Museum showcases the sights and sounds of jazz through interactive exhibits and films, the Changing Gallery exhibit space, Horace M. Peterson III Visitors Center, Blue Room jazz club and Gem Theater.
Since its inception in 1997, the Museum has hosted thousands of students, scholars, musicians, fans for over 200 performances, education programs, special exhibitions, community events and more each year, providing an opportunity to learn about the legends, honor their legacy, or simply enjoy the sounds of Kansas City jazz. Our mission is to celebrate and exhibit the experience of jazz as an original American art form through research, exhibition, education and performance at one of the country’s greatest jazz crossroads – 18th & Vine.
As the only museum in the world solely focused on the preservation, exhibition and advancement of jazz, the American Jazz Museum is dedicated to public service and collaborative efforts to expand the influence, awareness and appreciation of jazz within Kansas City and to audiences worldwide.
MORE INFORMATION: Visit the AJM Media Center
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PORTFOLIO | JOB CONTEXT | WORK SAMPLES
… DOWNLOAD THE AMERICAN JAZZ MUSEUM APPS
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The American Jazz Museum has lots of interesting exhibitions and is also the official home of the extensive John Baker Film Collection.
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The American Jazz Museum is home to the working jazz club exhibit called The Blue Room, an award-winning jazz venue that presents live music 4 nights each week and includes both, international and local talent.
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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RELATED LINKS: CV | Brochure | Press Kit | Timeline
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